Welcome to the Paywall Podcast where we discuss the strategies and tactics to grow both your audience and paid revenue. With over 800 publishers running our Leaky Paywall subscription platform, we have learned quite a bit about what works (and doesn't) in digital publishing. Join Pete and Tyler for a deep dive that will help you grow your paid audience.
Latest Episodes
Case Study: List Builder vs Conversion Champ
In this episode, we explore a case study comparing two news publishers with similar markets but differing strategies in email list growth and paid subscriber conversio...
Scaling Local: A Publisher’s 104% Subscription Playbook
In this episode, Pete and Tyler discuss the success of a local news publisher who has implemented a new subscription model through the Paywall Project. This episode co...
Cloudflare’s Pay-Per-Crawl: Sustainable Income or Just Spare Change?
In this episode, Pete and Tyler explore Cloudflare's new product aimed at managing AI crawlers on publisher websites. They discuss the potential impact on publishers, ...
The Truth About Paywall Evasion, AI, Google, and Passwords
In this episode, Pete and Tyler discuss the complexities of paywalls in digital publishing, focusing on the challenges of paywall evasion through AI, Google indexing, ...
Copy Clarity 101: Turning Scanners into Subscribers
In this episode, Pete and Tyler discuss the significant impact of a single word on boosting publisher registrations and the importance of simplifying marketing touchpo...
