Welcome to the Paywall Podcast where we discuss the strategies and tactics to grow both your audience and paid revenue. With over 800 publishers running our Leaky Paywall subscription platform, we have learned quite a bit about what works (and doesn't) in digital publishing. Join Pete and Tyler for a deep dive that will help you grow your paid audience.
Latest Episodes
Copy Clarity 101: Turning Scanners into Subscribers
In this episode, Pete and Tyler discuss the significant impact of a single word on boosting publisher registrations and the importance of simplifying marketing touchpo...
Revenue Roadblocks: How the Little Things on Your Website Cost You Big
In this episode, Pete and Tyler discuss various friction points on websites that hinder revenue generation for publishers. They explore issues such as ad blockers, CAP...
From Donations to Subscriptions: How KB Independent Built a Sustainable Local News Model
In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler explore the journey of KB Independent, a nonprofit news outlet in Florida, as i...
How Often Should You Send Your Newsletter?
In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler discuss the critical importance of email frequency for publishers. They explore...
Your First 100 Paid Subscribers (And What to Expect)
In this episode of the Paywall Podcast, sponsored by Leaky Paywall, Pete and Tyler discuss the strategies for news and magazine publishers to set up effective paywalls...