All Episodes
Displaying 1 - 30 of 75 in total
Scaling Local: A Publisher’s 104% Subscription Playbook
In this episode, Pete and Tyler discuss the success of a local news publisher who has implemented a new subscription model through the Paywall Project. This episode co...
Cloudflare’s Pay-Per-Crawl: Sustainable Income or Just Spare Change?
In this episode, Pete and Tyler explore Cloudflare's new product aimed at managing AI crawlers on publisher websites. They discuss the potential impact on publishers, ...
The Truth About Paywall Evasion, AI, Google, and Passwords
In this episode, Pete and Tyler discuss the complexities of paywalls in digital publishing, focusing on the challenges of paywall evasion through AI, Google indexing, ...
Copy Clarity 101: Turning Scanners into Subscribers
In this episode, Pete and Tyler discuss the significant impact of a single word on boosting publisher registrations and the importance of simplifying marketing touchpo...
Revenue Roadblocks: How the Little Things on Your Website Cost You Big
In this episode, Pete and Tyler discuss various friction points on websites that hinder revenue generation for publishers. They explore issues such as ad blockers, CAP...
From Donations to Subscriptions: How KB Independent Built a Sustainable Local News Model
In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler explore the journey of KB Independent, a nonprofit news outlet in Florida, as i...
How Often Should You Send Your Newsletter?
In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler discuss the critical importance of email frequency for publishers. They explore...
Your First 100 Paid Subscribers (And What to Expect)
In this episode of the Paywall Podcast, sponsored by Leaky Paywall, Pete and Tyler discuss the strategies for news and magazine publishers to set up effective paywalls...
AI-Powered LocalCalendar: How SalemReporter.com Became the Go-To Events Destination
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the implementation and impact of a local events calendar on the Salem Reporte...
10 reasons why your subscription revenue is underperforming (and how to fix them)
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler focus on the top 10 reasons for underperforming subscription revenue for news and mag...
Your Event Calendar challenge and our take on the solution
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the difficulties faced by local and regional publishers in maintaining compre...
How content restrictions drive subscriptions
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the various content restriction strategies for news and magazine publishers. ...
Subscription Sticker Shock: Should You Raise Your Prices?
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss strategies for increasing subscription prices without affecting subscriber re...
Black Friday Without the Profit Burn
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discusses the optimal Black Friday strategies for news and magazine publishers, empha...
How Mexico News Daily Streamlines Newsletters with Flowletter for a Seamless Reader Experience
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler explores Flow Letter, an innovative newsletter system that integrates seamlessly with...
Promote Subscription Benefits Over Features in Seconds using AI
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler focus on the importance of emphasizing subscriber benefits over features for news and...
How to Boost Traffic, Build Your Email List, and Increase Subscriptions with the Right Paywall Strategy
This episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis on how news and magazine publishers can increase website t...
The Subscription Page Formula: Best Practices Blueprint
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis of successful paywall strategies for news and magazine ...
Achieving a 20% Conversion Rate: The Local Publisher’s Winning Formula
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss effective paywall and subscription strategies for news and magazine publishe...
From YouTube Advertising to Boosting Paid Subscribers on Your Website: Strategies for Sustainable Growth
In this episode of the Paywall Podcast, Pete and Tyler discuss a publisher's transition from relying solely on YouTube ad revenue to implementing reader revenue subscr...
Maximizing Revenue and Reach: How KBIndependent Achieves Subscription Growth, Donations, and Free Content Distribution
In this episode of the Paywall Podcast, Pete and Tyler discuss a unique nonprofit news subscription model implemented by Key Biz Camp. The model allows free access to ...
Impact of accessibility laws on publishers websites and how to stay compliant
This episode of the Paywall Podcast features a conversation about web accessibility with Bet Hannon, CEO and founder of AccessiCart. The discussion focuses on the defi...
Elevating Your Paywall Strategy: Essential Moves for 2024 and Beyond
Pete and Tyler discuss what publishers should focus on in 2024 + current trends in the industry.Article Summary:In our latest episode of the Paywall Podcast, we delve ...
Growing Paid Subscriptions with Facebook Ads: A Small Boats Magazine Case Study (part 3 of 3)
In the final part of their promotion series, Pete and Tyler discuss how Small Boats Magazine is using Facebook ads to drive both paid and free subscriptions.Article Su...
How to setup a successful holiday subscription promotion + results (Part 2 of 3)
Pete and Tyler discuss how to set successful holiday promotions along with recent results from a publisher's Black Friday promotion.
10 Subscription Promotions That Work for Publishers (Part 1 of 3)
Pete and Tyler discuss promotion strategies for publishers that actually work.Here are the key points they cover:Avoid Low-Value Promotions: Promoting subscriptions fo...
Special Episode: Publisher Mastermind | How To Setup Your Newsletters To Grow Paid Subscriptions
In this special episode, Leaky Paywall hosts the second Publisher Mastermind live webinar where Pete discusses strategies for how to setup newsletters to grow paid sub...
Unlocking Success: Salem Reporter’s 5-Month Journey to Audience and Revenue Growth
In this episode of the Paywall podcast, we dive into a case study on Salem Reporter, a local news publisher that has seen significant success in growing their revenue ...
Special Episode: Publisher Mastermind | How To Convert Your Casual Readers Into Paid Subscribers
In this special episode, Leaky Paywall hosts the first-ever Publisher Mastermind live webinar where Pete discusses strategies for converting casual readers into paid s...
Add more value to your publication with subscriber only commenting
In this episode, Pete and Tyler discuss subscriber-only commenting and how it can be a value add for paid subscribers.