All Episodes
Displaying 1 - 30 of 62 in total
Black Friday Without the Profit Burn
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discusses the optimal Black Friday strategies for news and magazine publishers, empha...
How Mexico News Daily Streamlines Newsletters with Flowletter for a Seamless Reader Experience
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler explores Flow Letter, an innovative newsletter system that integrates seamlessly with...
Promote Subscription Benefits Over Features in Seconds using AI
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler focus on the importance of emphasizing subscriber benefits over features for news and...
How to Boost Traffic, Build Your Email List, and Increase Subscriptions with the Right Paywall Strategy
This episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis on how news and magazine publishers can increase website t...
The Subscription Page Formula: Best Practices Blueprint
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis of successful paywall strategies for news and magazine ...
Achieving a 20% Conversion Rate: The Local Publisher’s Winning Formula
In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss effective paywall and subscription strategies for news and magazine publishe...
From YouTube Advertising to Boosting Paid Subscribers on Your Website: Strategies for Sustainable Growth
In this episode of the Paywall Podcast, Pete and Tyler discuss a publisher's transition from relying solely on YouTube ad revenue to implementing reader revenue subscr...
Maximizing Revenue and Reach: How KBIndependent Achieves Subscription Growth, Donations, and Free Content Distribution
In this episode of the Paywall Podcast, Pete and Tyler discuss a unique nonprofit news subscription model implemented by Key Biz Camp. The model allows free access to ...
Impact of accessibility laws on publishers websites and how to stay compliant
This episode of the Paywall Podcast features a conversation about web accessibility with Bet Hannon, CEO and founder of AccessiCart. The discussion focuses on the defi...
Elevating Your Paywall Strategy: Essential Moves for 2024 and Beyond
Pete and Tyler discuss what publishers should focus on in 2024 + current trends in the industry.Article Summary:In our latest episode of the Paywall Podcast, we delve ...
Growing Paid Subscriptions with Facebook Ads: A Small Boats Magazine Case Study (part 3 of 3)
In the final part of their promotion series, Pete and Tyler discuss how Small Boats Magazine is using Facebook ads to drive both paid and free subscriptions.Article Su...
How to setup a successful holiday subscription promotion + results (Part 2 of 3)
Pete and Tyler discuss how to set successful holiday promotions along with recent results from a publisher's Black Friday promotion.
10 Subscription Promotions That Work for Publishers (Part 1 of 3)
Pete and Tyler discuss promotion strategies for publishers that actually work.Here are the key points they cover:Avoid Low-Value Promotions: Promoting subscriptions fo...
Special Episode: Publisher Mastermind | How To Setup Your Newsletters To Grow Paid Subscriptions
In this special episode, Leaky Paywall hosts the second Publisher Mastermind live webinar where Pete discusses strategies for how to setup newsletters to grow paid sub...
Unlocking Success: Salem Reporter’s 5-Month Journey to Audience and Revenue Growth
In this episode of the Paywall podcast, we dive into a case study on Salem Reporter, a local news publisher that has seen significant success in growing their revenue ...
Special Episode: Publisher Mastermind | How To Convert Your Casual Readers Into Paid Subscribers
In this special episode, Leaky Paywall hosts the first-ever Publisher Mastermind live webinar where Pete discusses strategies for converting casual readers into paid s...
Add more value to your publication with subscriber only commenting
In this episode, Pete and Tyler discuss subscriber-only commenting and how it can be a value add for paid subscribers.
Special Episode: Pete stops by the Powered By Coffee podcast to talk paywall monetization strategy
Pete stops by the Powered By Coffee podcast to talk paywall monetization strategy.Here's an excerpt from Powered By Coffee:Discover the secrets of monetizing your read...
3 ways AI will shake up your reader revenue
In this episode, Pete and Tyler discuss AI and how it relates to reader revenue for news and magazine publishers.
Special Episode: WordPress Publisher Sessions
A repost of the third WordPress Publisher Sessions recording. Learn how to grow community and revenue with newsletters.https://www.youtube.com/watch?v=cc1C-uFDKrw
How magazine publishers should approach reader revenue
In this episode, Pete and Tyler discuss how magazine publishers can grow paid subscriptions and maintain digital ad revenue at the same time.
Special Episode: Subscription Strategies with Pete Ericson
A repost of the second WordPress Publisher Sessions recording. Learn how to grow community and revenue with newsletters.https://www.youtube.com/watch?v=SC0wbYT2Xlo&t
How to convert more readers with targeted messaging
In this episode, Pete and Tyler discuss how you can convert more paid readers with targeted messaging.
How to motivate your free registered reader to become a full paying subscriber with a drip email campaign
In episode 40, Peter and Tyler discuss how drip campaigns can be used to help motivate free registered readers into loyal paying subscribers.
38 | Can a pay per article option actually boost subscriptions?
Peter and Tyler discuss how Intellimusica.com is using a pay per article option on their site.
39 | What percentage of your audience should be paid subscribers?
Pete and Tyler discuss what percentage of your audience should be paid subscribers based on your market size.
37 | Is Your Free Registration Hurting Your Paid Subscriptions?
Peter and Tyler discuss free registrations and if they are hurting your paid subscriptions.
35 | It’s your subscriber. It’s time to control your data.
Pete and Tyler discuss the importance of owning your subscriber data.
34 | Special Episode: WordPress Publisher Sessions
A repost of the first WordPress Publisher Sessions recording. Learn how to grow community and revenue with newsletters.https://www.youtube.com/watch?v=Ly9SVpMJwhM&ab_c...
33 | Subscriber Behavior: What insights do you need?
Pete and Tyler discuss what kind of data you should be looking at to make informed decisions about your publication subscriptions.